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Communication and the Conclave: how the story of the new Pope changes in the age of memes

CommunicationMay 6, 2025128Views 0Likes 0Comments

The wait for the white smoke has never been so loud. In recent days, as the cardinals gather in the Sistine Chapel to elect the successor to Pope Francis, the 2025 Conclave has become a global phenomenon—not just religious, but also cultural, social, and even political. The echo of the event, amplified by social networks…

Communicating in the dark: what happens to brands (and to us) when the lights go out

CommunicationApril 30, 202570Views 0Likes 0Comments

This week, a sudden blackout plunged large areas of Spain, France, and Portugal into darkness. Traffic lights shut down, traffic came to a standstill, appliances went silent. But the most invisible — and perhaps the most impactful — consequence was the paralysis of communication. No signal, no network, no electricity. The deepest and least visible…

“Aldo Says 26×1”: the archetype of viral communication

CommunicationApril 24, 202592Views 0Likes 0Comments

Eighty years ago, Italy freed itself from the fascist regime. April 25, 1945, was not just the final act of a war but the beginning of a new collective narrative. From that spring day in 1945, Liberation Day has become a fundamental occasion to remember a dark period in Italian history. And it wasn’t just…

SEO, search engines, and Artificial Intelligence: a game-changing 2025

CommunicationApril 18, 202598Views 0Likes 0Comments

Over the past twenty years, ranking on search engines has been one of the key goals for companies, bloggers, and marketing professionals. The art of SEO (Search Engine Optimization) dictated the rules for being visible on Google: keywords, backlinks, site structure, optimized content. But today, the arrival of generative artificial intelligence, like ChatGPT, is rewriting…

A Minecraft Movie chaos: the power of memes

CommunicationApril 11, 202593Views 0Likes 0Comments

Despite horrible reviews and criticism from fans of the titular game, A Minecraft Movie has become a massive success, and it owes all of it to the power of memes. In September 2024, the first trailer for A Minecraft Movie was released and was met with an enormous amount of hate, over one million dislikes…

Studio Ghibli and AI-Generated Art: Innovation and Creativity

CommunicationApril 4, 2025187Views 0Likes 0Comments

In recent years, Artificial Intelligence has revolutionized the world of generated art and animation, enabling the creation of images that faithfully reproduce iconic styles. One of the latest trends involves generating images in the style of Studio Ghibli, the renowned Japanese animation studio founded by Hayao Miyazaki. Thanks to the AI image generation feature integrated…

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Communication and the Conclave: how the story of the new Pope changes in the age of memes

Communicating in the dark: what happens to brands (and to us) when the lights go out

“Aldo Says 26×1”: the archetype of viral communication

SEO, search engines, and Artificial Intelligence: a game-changing 2025

A Minecraft Movie chaos: the power of memes

Studio Ghibli and AI-Generated Art: Innovation and Creativity

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